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200% increase? What?!

200% increase? What?!

Lest you question the importance/validity of user testing, listen to this: I was recently listening to the Boagworld podcast (great podcast, by the way) and they mentioned a conversation that one of the guys had with Jason Fried (of 37 Signals fame).  37 Signals has a whole range of online services, all of which have a “Free” option and/or a “xx Days Free Trial”...

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Semantics vs. Presentation

The other day one of my coder buddies and I were having a discussion about getting a site to look right in IE, and he says to me, “Semantics trumps presentation.” … WHAT?!! Maybe I’m missing something here, but when I go to a website, I’m looking at the PRESENTATION, not the code.  Yeah yeah, good code is important, yadda yadda, but let’s take off our geekster...

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